Tag Archives: ‘trust

Healthcare, Heal Thyself! How the Industry Can and Should Play the Trust Card

The emergence of the COVID-19 vaccine “infodemic” has slowed the ability for nations around the world to emerge out of the public health crisis. Growing cynicism among some health citizens facing the politicization of public health tactics like vaccines and facial masks is what we’re talking about. At the root is peoples’ lack of trust… Read More »

American skeptics fuel ongoing pharma ‘trust deficit’ despite pandemic gains, research finds

Despite the pandemic and the promise of a relationship reset, half of Americans still don’t trust pharma companies. That’s according to Deloitte focus group studies in the U.S., India, South Africa and the U.K. While 80% of those surveyed in the other three countries said they trusted or were neutral toward pharma, Americans remain skeptical. It’s… Read More »